Cheryl Tiegs, widely recognized as America’s first supermodel, became an iconic figure in the fashion industry during the 1970s. Known for her timeless beauty and classic all-American look, she rose to prominence through magazine covers and a series of unforgettable modeling moments—most notably her famous pink bikini poster that captivated an entire generation.
Now in her late 70s, Cheryl Tiegs is admired not only for her contributions to fashion but also for her ongoing advocacy work related to health, wellness, and environmental conservation. This article takes a closer look at how Cheryl Tiegs became a trailblazer in modeling, how she evolved throughout her career, and how she maintains her health and lifestyle today.
Early Life and Breakthrough in Modeling
Cheryl Rae Tiegs was born on September 25, 1947, in Breckinridge, Minnesota, and raised in California, where she developed an interest in art and design. Her entry into the modeling world was somewhat unexpected. At the age of 17, Tiegs was discovered after her high school senior pictures caught the attention of industry professionals. Her first significant break came with a photo shoot for Glamour magazine, which launched her modeling career.
From that point forward, Cheryl Tiegs quickly rose to fame. She appeared on the covers of prestigious magazines including Vogue, Harper’s Bazaar, and Time. She made history with her multiple appearances in the Sports Illustrated Swimsuit Issue, helping define the era’s beauty standards and solidify the popularity of swimsuit modeling in American culture.
In 1978, she became the first model to appear on the cover of Time magazine, a rare honor for a fashion model at the time, further reinforcing her status as a household name.
Career Expansion and Public Recognition
Throughout the 1970s and 1980s, Tiegs remained at the forefront of the modeling industry. She became a spokesperson for major brands such as CoverGirl, Sears, and Cheryl Tiegs Sportswear, a clothing line that achieved widespread success in department stores across the country.
In addition to modeling, Tiegs explored acting, with appearances on popular television series such as Moonlighting and Just Shoot Me!. Though her acting roles were limited, they reflected her versatility and her ability to transition between entertainment formats.
She was often invited as a guest or judge on fashion-related TV programs and reality shows, including America’s Next Top Model, where she offered insights into the modeling industry based on decades of experience.
Environmental Advocacy and Philanthropy
Beyond the camera, Cheryl Tiegs has long been an advocate for environmental conservation. She has supported numerous initiatives focused on climate change, wildlife preservation, and eco-friendly living. Tiegs served as a board member of C.O.A.C.H. for Kids and has supported organizations such as the Earth Conservation Corps and Natural Resources Defense Council (NRDC).
Her environmental efforts have included raising awareness about global warming, promoting sustainable practices, and engaging in fieldwork, such as visiting the Canadian Arctic and remote regions in Mexico, to better understand the effects of environmental change.
In recognition of her dedication, Tiegs was named one of the “Greenest Celebrities” by Access Hollywood and other lifestyle outlets. Her commitment to these causes has helped bridge her public persona with issues that go far beyond fashion.
Embracing Wellness and Healthy Living
At 77 years old, Cheryl Tiegs continues to lead a healthy lifestyle rooted in mindfulness, nutrition, and exercise. She attributes her well-being to a balanced routine that includes yoga, meditation, wholesome eating, and staying socially active.
In various interviews, Tiegs has emphasized the importance of mental and emotional well-being alongside physical health. She surrounds herself with positive influences, remains curious about the world, and takes time to enjoy simple pleasures like reading, hiking, and spending time with family and friends.
Her approach to aging reflects a broader shift in public perception—focusing not only on physical appearance but also on inner vitality, purposeful living, and sustainability.
Legacy in the Fashion Industry
Cheryl Tiegs is often referred to as the original American supermodel, a title that reflects her groundbreaking achievements and long-lasting influence on the modeling industry. Her career set the stage for future generations of models by showing that beauty could be paired with intellect, business acumen, and advocacy.
She is credited with helping shape the idea of the “supermodel” long before the term became popularized in the 1980s and 1990s by stars like Cindy Crawford, Naomi Campbell, and Linda Evangelista. Tiegs not only modeled but also created a brand and voice for herself in the public sphere.
In 2012, she was included in Men’s Health magazine’s list of the 100 Hottest Women of All Time, further underscoring her lasting appeal and relevance.
Family and Personal Life
Throughout her life, Cheryl Tiegs has been married multiple times and is the mother of three children, including twin sons born via surrogacy in 2001. In interviews, she has spoken about how becoming a mother later in life offered her a different perspective and brought new meaning to her priorities.
Though she has stepped back from the public spotlight in recent years, Tiegs remains connected to her audience through occasional interviews, charity events, and lifestyle features. Her grace, authenticity, and ability to evolve have allowed her to remain a respected figure well beyond the runway.
A Model of Timeless Beauty and Purpose
Today, Cheryl Tiegs stands as a role model not only for aspiring models but for anyone interested in aging gracefully, living healthily, and making a difference. Her decades-long career and personal journey serve as an inspiring testament to perseverance, reinvention, and meaningful contribution.
Whether remembered for her iconic modeling work, her dedication to environmental causes, or her thoughtful approach to health and well-being, Cheryl Tiegs has proven that true beauty endures—and that it is most powerful when combined with purpose.
Verified Sources:
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Vogue Archive
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Time Magazine Covers Archive
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Sports Illustrated Swimsuit Issue Archives
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NRDC – Natural Resources Defense Council
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Access Hollywood – Green Celebrities
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[Glamour Magazine Interview Excerpts]
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Men’s Health Magazine – 100 Hottest Women of All Time
